YENO (野落) blends city and outdoors into one clear identity. Clean, sturdy lines sketch the urban skyline; natural textures and muted, earthy tones echo the trail. Functionally, the system serves two lives—fast city commutes and the changing needs of real outdoor use. Our aim was to erase the line between “city” and “wild,” so every YENO explorer can switch scenes with ease, stay curious, and leave their own mark. From logo and type to materials and color, the brand carries a city-to-trail spirit—made for the “urban wild” and for every “landing point” along the way.